Crime pays: how Grand Theft Auto became a cultural colossus
Source:
guardianTech
November 9, 2026 · 02:00
From the publisher
Ever since it crashed on to PC and consoles in the late 90s, GTA has been tearing up the game-making rulebook. We explore how its cultural references, rebel spirit and sprawling sense of freedom make it a definitive work of artIn the 00s, when the Grand Theft Auto developer Rockstar Games revealed a new project, video game writers from all over the UK would make the journey to the company’s office in London. They would be ushered one by one into a darkened room to sit facing an enormous TV. There would be a dish of sweets on a low bench in front of them but, in the reverential hush that descended, it was never entirely clear if it was acceptable to eat them.After a few moments, the screen would come to life. Rockstar would sometimes begin its presentation not with footage from its new game…
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