Reddit tests ads in search results as traffic declines and growth concerns mount
Source:
techcrunch
November 3, 2026 · 11:24
From the publisher
The new ad placements could help Reddit squeeze more revenue from existing users as Google's AI search changes how people discover its content.
About the source
TechCrunch
TechCrunch is an American global online newspaper focusing on topics regarding high-tech and startup companies. It was founded in June 2005 by Archimedes Ventures, led by partners Michael Arrington and Keith Teare. In 2010, AOL acquired the company for approximately $25 million. Following the 2015 acquisition of AOL and Yahoo! by Verizon, the site was owned by Verizon Media from 2015 through 2021.
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