Startups don’t need to go viral to win customers
Source:
techcrunch
October 23, 2026 · 16:07
From the publisher
At TechCrunch Disrupt last week, two founders and a VC discussed how to not just gain an early following but keep one.
About the source
TechCrunch
TechCrunch is an American global online newspaper focusing on topics regarding high-tech and startup companies. It was founded in June 2005 by Archimedes Ventures, led by partners Michael Arrington and Keith Teare. In 2010, AOL acquired the company for approximately $25 million. Following the 2015 acquisition of AOL and Yahoo! by Verizon, the site was owned by Verizon Media from 2015 through 2021.
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